I like Birchbox not only as a subscription service, but also as a female entrepreneurial success story and a modern retailer. It is also distinct from its competition on multiple levels - including creating a beauty retail experience that is more focused on function than brand. I visit Birchbox's SoHo store, and wax poetic about the modern business of beauty marketing.
What is "fast fashion" in beauty? And did ColourPop create The Sisterhood of Matte Lipstick? There are many things to talk about ColourPop, from the amazing $5 a pop eyeshadows to its savvy play with the rules of the beauty industry. It looks like candy, but it is serious business you guys.
Most likely a lot of your new favorite beauty products are created by niche beauty companies. They are one of the most innovative and disruptive forces in the beauty industry today. The Dapper Post explains this sorcery - what "niche beauty" is, how it works, and why it matters.
& Other Stories is one of the higher-end brands under the H&M umbrella. Its philosophy is to allow women to create their own stories through multiple collections they offer each season, and it is quite different from other fast fashion brands not only as a more premium brand, but also because it executes lifestyle merchandising. The Dapper gets into brand diversification and alternative positioning in fast fashion, and goes to & Other Stories on the way.
The Metropolitan Museum's Fashion Institute in 2015 curated the China: Through The Looking Glass exhibition to show how the Chinese aesthetic and imagery influenced fashion. It was a mixture of incredible garments, beautiful movie scenery, and engrossing ambiance of mystery and opulence. I did what I do best, and walked around it like a goon.
I visited The Fashion Institute's annual exhibit, Manus x Machina at the Met Museum in May this year. Doing what I do best, I went around for hours with my mouth open and completely geeked out on the amazing (and sometimes confusing) gowns. And took lots of pictures.